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Thursday, November 29, 2007

Nike: Beautiful Monster









This is the new Nike "Team Elite" campaign by w+k Portland.
The copy and photography are very good in the press versions, I however feel they aren't nearly as good as the TV ad. Beautifully directed, cool music, nice photography, it leaves you wanting to see more. Is there a longer version of this ad?

Credits:

Agency: Wieden & Kennedy Portland (USA)
Creative Directors: Mike McCommon, Tyler Whisnand
Art Director: Aaron Allen
Copywriter: Ian Fairbrother
Studio Artists: Ken Berg, Aaron Lee
Studio Manager: Jeremy Jiracek
Retouching: Greg Radich, Peter Lindman, Kyle Pero
Photographer & Director: Anthony Mandler

Via: Wieden+Kennedy Studio

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